by annie | Jun 15, 2018 | Browse All, Marketing Trends, User Experience Design
Do you wonder why social media usage and texting is chewing up smartphone screen time? Why the hottest tech trends are wearables, self-driving cars and virtual reality? Why sales of selfie sticks and hoverboards are on the upswing? Does this look like a pattern to...
by annie | Jul 8, 2015 | Browse All, Marketing Trends, User Experience Design
Since 2015, Google algorithm updates have factored a site’s mobile responsiveness into the elements determining search engine ranking position (SERP). While this only affects mobile search results and in effect, rewards sites for large text not requiring...
by annie | Jan 8, 2015 | Browse All, Marketing Trends, User Experience Design
Having been at the marketing helm during the transition of Women.com from a career women’s site to a mainstream portal for women of all ages and backgrounds, I learned a lot about attracting visitors, creating an audience, engaging segments by interest and developing...
by annie | Jun 23, 2013 | Browse All, Marketing Trends, Search Engine Optimization, User Experience Design
By Annie Ellicott Almost a year ago, Google announced its preference for responsively designed web sites, allowing sharing of SEO value of desktop-delivered content with mobile-delivered content. Responsive web design is all the rage in the mobile site developer realm...