by annie | Apr 2, 2020 | Marketing Tips, Sales Strategy
One of the many priorities facing CEOs faced with the COVID-19 outbreak is adjusting their marketing plans for 2020 and 2021. This shutdown has been more immediate and widespread than the Great Depression, the 2008-2009 recession and the dot com bust before that. Many...
by annie | Aug 10, 2018 | Marketing Tips, Marketing Trends, Search Engine Optimization
Google has been transitioning site and content indexing to be “mobile-first” since 2018. What this means is that the content displaying on the mobile version of your site will now serve as the basis for Google’s index versus the old desktop-version based index....
by annie | Jan 19, 2014 | Browse All, Marketing Tips
By Annie Ellicott My clients are ALL in need of more hands on deck on the marketing front. Many have decided to take on part time or fulltime help to resource their increasing demand for daily support on the social media front. From responding to customer questions,...
by annie | Apr 20, 2013 | Browse All, Marketing Tips, Marketing Trends
By Annie Ellicott I could have titled this blog post “it’s all about the relationship” because when it comes down to it, that little statement just says it all. A content strategy is useless if it is not relevant, timely and targeted. Think of what your close friends...