by annie | Apr 11, 2013 | Advertising, Browse All, Social Media Marketing
By Annie Ellicott Update: April 11, 2013 Since I last wrote about Facebook advertising, the social media site has launched a number of new advertising products allowing targeting of Facebook users by platform (mobile-only and desktop-only ads). Yesterday, their...
by annie | Mar 20, 2013 | Browse All, Marketing Tools & Technologies, Marketing Trends
By Annie Ellicott Hubspot recently released their Top 20 Marketing Trends for 2013 and #14 is “Marketing Technology Evolves”. Not quite revolutionary in concept… however what the author (CTO Dharmesh Shah) points out is that with the porting and syndicating of content...
by annie | Nov 10, 2012 | Browse All, Search Engine Optimization
By Annie Ellicott Natural links = Good. Unnatural/Artificial/Paid links = Bad. In mid October, Google finally released (after BING interestingly), their new Disavow tool. This tool allows site owners (and yes, you must be at the admin level of “site owner” in...
by annie | Oct 15, 2012 | Browse All, Marketing Tools & Technologies
By Annie Ellicott Editors pics! These platforms provide strong opportunities in both traffic, SEO authority and relevance for anyone with a stand-alone travel brand looking to increase visibility and “shareability” online. Get found @: Pinterest Leveraging the...
by annie | Oct 2, 2012 | Browse All, Social Media Marketing
By Annie Ellicott Real simple, social media? NOT! I was at one of my favorite social media conferences with Chris Brogan earlier this year and I just have to say, it’s not a small challenge to wrap your head around all the apps, tools, platforms, measurement...
